Vendingmatic » Branding

Build Customer Relationships With Email Marketing

Alex — Fri, 06 Aug 2010 16:53:36 +0000

One of the easiest ways to get more sales is to build a relationship with your customers. This is a very cost effective method to increase the number of customers that convert into paying customers. If you are not collecting email addresses on your web site then you are missing out on a huge number of potential sales. There are many easy to use services to set up a pop form that asks visitors to your site for their email address. Once you have collected email address it’s time to build a relationship with the users subscribed to your newsletter. No hard sell you are building trust and providing the customer with useful information. This is why using an automated service works best for this type of marketing. You can set you first few messages to welcome the user and provide useful information. Once you have created trust then you can start to slip in a few related sales pitches. It would work best if you use soft sale skills to build interest in what you are promoting. Some of the top affiliates online use this method to make a huge amount of money each month. It takes a little practice to plan the perfect marketing campaign by email, but it can be well worth the effort. If you want to learn how it’s done then enter your email the next time you land on a page that offers a newsletter. Watch as messages arrive in your inbox with customer relationship building messages. Start to count how many messages are sent before you get a sales pitch. If you signed up to a good marketer then you will see how this system works and why so many are making money this way. The nice thing about building a list is that you will have an audience that trusts your opinion, and will take action to offers that are targeted to them. The set up for email capture is not that difficult if you understand a little HTML. You will need to place a small bit of code on your web site or blog to make the email capture form work. If you have trouble setting it up the company that you use for email marketing can install the code for you at an additional cost. It is well worth the trouble and effort to start building an email list and you will be wondering why you had not done this sooner when the money starts pouring in.

Your Logo Sells Your Business

Alex — Sat, 16 Jan 2010 22:00:32 +0000

Have you ever taken the time to look at company logos? Every great company has a logo that people can identify in seconds. If you want your business to stand out you need a great logo. When you visit a web site that has a great logo it builds trust. If you want to look like a real business then it pays to design a great logo.

With many of my sites I have designed my own logo using a service from HP called LogoMaker. This is the quickest way to design a logo online with many great features to work with.

How does it work?
The custom-built design tool was created for the busy entrepreneur. Just follow the three easy steps to create your logo. Once you get your logo just right, pay only $49 and the unique logo you have designed will be yours to use wherever you need.

There are over 10,000 images to work with and manipulate to your own needs. If you need a logo fast and are brave enough to try creating your own design this is a great solution.

Vendingmatic 3.0

Alex — Fri, 04 Sep 2009 20:34:59 +0000

It’s been a while since I last worked on the back end of vendingmatic.info and it was about time for a change. The changes started with a new template which I find makes reading easier on the eyes. There is also the addition of video and Twitter updates. The video box will allow me to add my own video content in the future. One thing I have been meaning to add was a Twitter update section. These little changes add to the experience of this blog. It’s been almost a year that this blog went up and I hope the readers appreciate my effort to provide new ideas to make money online. As I continue to grow the blog any back links would be appreciated. If you want to exchange links just leave a comment and I will respond as soon as possible. Let me know what you think of the new changes and if there is anything I could make better.

Lost a domain name

Alex — Tue, 21 Apr 2009 18:09:53 +0000

A few days ago I started to notice that a site that had done very well for me was not getting and sales. It had been a big producer and I know that pattern for the last few months had been steady. When I went to my domain I noticed a message from the ISP that said this site was no longer in service. With a quick phone call I called the ISP and found out that since a used a brand name in the domain the trademark owner had claimed the domain. The point is I am not going to dispute that they legally do own the name in question, but it was part of a group of words. It also helped describe what was being sold on the site. When I got this domain I was actually surprised no one else had registered it including the trademark owner. In the end the site made a constant profit for about 6 months. The actual site can be rebuilt and re branded. The only thing is that the SEO that the site had built in the last 6 months are gone. Lesson learned is if you plan on building a site and spending time and money on it, make sure no one can just take your domain away.

Article Writing

Alex — Fri, 27 Mar 2009 18:19:01 +0000

This week I set up a few hours to do article writing. If you have not used article writing it’s a fantastic way to get traffic to your web site. You write on a topic that fits in with the theme of your site and then submitted to the article directory sites. Once your article is approved it will start showing up in the search engines and the signature file at the bottom of your article will link back to your site. If the person reading your article found it to be of value then they might click back to your site and your will have a visitor. This is a great way to promote your site and to provide your knowledge to others. The most popular article site is ezinearticles.com it’s free to set up an account and start submitting.

New Theme For Vendingmatic

Alex — Fri, 27 Mar 2009 15:03:02 +0000

It started a few weeks ago with a search for a new theme. The previous them on Vendingmatic was practical, but felt a little tight. The posts were also a little difficult to read in the color that the theme had set. Looking at this new them it feels clean with no clutter and it makes reading better. Looking at adding a few more features, but for now hope you will find this a better theme and continue to read this blog.

Hub Pages

Alex — Tue, 17 Mar 2009 15:29:29 +0000

If you have a web site and want to get more visitors then use Hub Pages. This is a free page creation web site. You can write pages on almost anything. If you are in doubt of what you can write on Hub Pages they make it clear right away when you sign up. This site is more geared at getting visitors to your main site. You do not want to plaster affiliate links as you will have your page taken down. If you write a page about something related to your site then add a link somewhere in your article then that’s fine. You can also make money with Hub Pages as they offer a method to add your Google AdSense publisher ID and your Amazon ID. Overall I would say Hub Pages are perfect to promote your web sites and to share your knowledge.

Here is an example of a great HUB PAGE. This writer picked promoting through Craigslist very nice page.

How To Use Craigslist to Generate Free Traffic to Your Website, Blog or Hub Pages

Look at the Hub Page in the Link and you can see how easy it is to promote with this site.

I’m Following Diddy!

Alex — Wed, 11 Mar 2009 03:52:24 +0000

If you want to learn marketing the hustler way P.Diddy is your teacher. On my old blog I wrote about Diddy’s marketing efforts with web 2.0 sites and anything else he can use. Here are some of Diddy’s effort to put his name out there.

Diddy had a MySpace account

YouTube still uses this has his own channel

Viral videos just put them out there

Now Twitter

As a business man Diddy has done very well for himself and we should learn from his marketing. Visit Diddys sites and you will see how much this man works and promotes his brands. We should all have his energy to promote our affiliate offers or other business.

So, now I follow Diddy on Twitter!

Building a Brand Online

Alex — Sun, 08 Mar 2009 01:40:46 +0000

With so many web sites on the Internet you need to brand yourself. The most successful bloggers like John Chow or Shoemoney understand this branding. They get visitors to their site that might not even care about making money. What drives traffic is that they got their name and site out there, and more and more people start to find them and read their blogs. If you are a blogger then you need to think about branding. Regardless of all the good content you create you till want people to remember you when they leave your site.

We all know that McDonald’s logo or Coca Cola and Shoemoney. Having a logo is a key way for people to remembering your brand. This blog at some point will get a new logo I know that this is important in marketing. As an example the traffic on this site had gone up every month since it began. With more people coming back I want to create a logo that people will remember and if they see it online again they think back to my blog.

The other steps of branding is getting your name out there. This site is Vendingmatic, when I go online my user name on other sites might be Vendingmatic. The more people to come across this name might do a google search and find my blog. There will be more on the subject of brand on Vendingmatic have an idea leave a comment.